image credit: Fellow Products
Once you open your new bag of coffee, the beans start to lose their freshness quite quickly. There’s nothing you can do about that, it’s just a fact of life. But there are things you can do to slow that process down so that you can enjoy your coffee’s peak flavour for longer.
First I need to tell you that there are two things that destroy coffee freshness. They are:
That’s why the BEST thing to do is to keep your beans in a sealed container in a cool dry place, out of direct sunlight.
If you go through a bag of beans quickly enough, like a 12 oz bag in a few days, the bag it comes in is probably perfectly fine — especially when the bag can be resealed, has some kind of an inner barrier liner and has a one way valve that lets carbon dioxide out of the bag (natural by-product of fresh roasted coffee) while keeping oxygen from coming in. Like our bags have, see here?
If you go through coffee more slowly, or the bag it comes in is not resealable, then it would be best to transfer your beans to some kind of a container that seals well — the better the seal, the fresher your coffee will stay. If you’re looking for some nice options, check these out.
Then there’s the fluctuating environmental factors like temperature and humidity. Do NOT store your coffee in the fridge. Condensation in this situation is just too unstable. If you want to store your coffee to use at a later time in the future, the freezer is a better option, and be sure to squeeze as much air out of your bag as possible before freezing. If you happen to have a vacuum sealer, use it. But once you’ve taken it out of the freezer, don’t put it back and take it out again. Remember, fluctuating conditions are not good for coffee. Freezing is good only to delay the time at which you will start using your beans.
We generally recommend that our coffee be enjoyed between 5 and 45 days from roast date (or defrost date if you had them sealed in the freezer); this is where your coffee is at peak freshness. Beyond 45 days, your coffee has really lost so much of its aromatics, and so we encourage you to only purchase as much coffee as you may need during its peak freshness period.
Another thing that keeps your coffee at its peak freshness the longest is grinding on demand. As soon as you grind coffee, you’re giving away all those aromatic properties faster than you can sniff them in. So if possible, grinding right before brewing is best.
If you have any questions about your coffee’s freshness, please reach out, we’re always happy to chat coffee.
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